• SEARCH ENGINE OPTIMISATION (SEO)


    According to Wikipedia: Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via ‘natural' (‘organic' or ‘algorithmic') search results.

    AdWords Pro search engine optimisation (seo) team delivers websites organic results through a strategic action plan that includes both ON-PAGE and OFF-PAGE optimisation.

    AdWord Pro SEO - THE PROCESS



    ON-PAGE SEARCH ENGINE OPTIMISATION

    The AdWords Pro Marketing team uses the latest Google and other search engine statistics to research which keywords deliver most users to your products, services and information.

    The team then analyses your website - the front and back ends - to ensure the quality keywords appear in the correct sections to deliver quality results.

    They make any necessary changes to prepare your website for off-page SEO.

    OFF-PAGE SEARCH ENGINE OPTIMISATION

    The best way to increase a website's standing with Google and other search engines is to increase the number of popular websites that link to it. This shows search engines that the website being linked to by other websites must be relevant, thus deserve a higher ranking.

    After submitting your website to all major search engines, including Google and Yahoo, the AdWords Pro Marketing team embarks on a link-building campaign. This is the act of approaching webmasters of popular websites, and asking them to place your link on their website.

    ADWords Pro SEO PACKAGE

    The AdWords Pro SEO Package is designed to deliver your website top search engine results within 6 months. The first month is made up of the on-Page optimisation set-up, while months 2-6 will include both off and on-page optimisation.

    The cost is made up of a set-up fee, and monthly fee (minimum six months commitment) which is dependent on the number of pages requiring optimisation.